If you’re looking for inspiration and ideas for things to do in Houston, check out these content creators. From the latest food trends to exploring hidden gems, these Houston-area experts have you covered. This list includes some of Houston, Texas’s best influencers and bloggers creating valuable and engaging content. This makes them the perfect resource for discovering fun things to do and keeping up to date with what’s happening in the city.
33 Top Houston, Texas Social Media Influencers and Bloggers
There are many great Houston content creators who can provide valuable insight into the city’s culinary scene, things to do, and places to visit. Whether you’re a local or just visiting, consulting these top influencers and bloggers will give you plenty of ideas on where to go and what to do.
1. Dede Raad
Dress Up Buttercup is a top fashion and lifestyle blog focusing on sharing affordable and attainable style inspiration for the everyday girl. With 1.3M followers on Instagram and over 42K Facebook group members, it’s no wonder readers keep returning to this fashion blog for tips and outfit ideas.
2. Ashley Rose
Ashley Rose has 83k followers on Facebook, and 313K followers on Instagram. She is the creator of Sugar & Cloth, a lifestyle blog focused on DIYs, recipes, and home décor. Her colorful and playful aesthetic is reflected in everything she does.
3. Sage Coralli Wilson
Sosage Blog is a Houston-based fashion and lifestyle blog focusing on fashion, beauty, travel, and more. With over 112K followers on Instagram and 3.4K Facebook followers, she provides her readers with the latest trends and tips to help them elevate their style game.
4. Frederick J. Goodall
Mocha Man Style, a men’s lifestyle and fashion blog has 18.9K followers on Twitter and 6K followers on Instagram. The blog features articles on men’s fashion, grooming, cars, and lifestyle, and offers a unique perspective on current trends and styles.
5. Brittany Fullwood
Brittany Fullwood has 141K followers on Instagram. She is a lifestyle and fashion blogger who shares her love for all things style, beauty, travel, and parties on her blog, Hello Honey.
6. Lilly Beltran
Lilly Beltran has 1.4K followers on Facebook, and 23.5K followers on Instagram. She is the creator of Daily Craving, a fashion and lifestyle blog. Her blog shares her love for fashion, beauty, and food.
7. Hunger Houston
Hunger Houston is a popular Instagram account showcasing Houston’s vibrant food scene. With 25.8k followers, it features mouthwatering food photos and reviews from Houston restaurants, bakeries, cafes, dessert shops, and more. The account is an excellent resource for those looking to explore the diverse Houston food culture , from traditional Texan dishes to international cuisine.
8. Alexandra Carreno
Alexandra has 58k followers on Instagram and is a Houston-based fashion and lifestyle Houston blogger. She shares her love of fashion, beauty, travel, and more on her blog, Adored by Alex.
9. Eric Sandler
Eric Sandler’s Instagram account has 15.4 K followers. He writes about constantly trying new restaurants for Culture Map Houston. He is also the host of the What’s Eric Eating podcast.
10. Maria Munoz
Maria Munoz’s blog, Bella Style Living, has 3k Instagram followers. On her blog, she shares her style, beauty, and home decor.
11. Lily Jang
Lily Jang has 40K followers on Facebook and 35.7K followers on Instagram. She is a lifestyle influencer who shares her love for food, travel, and Houston real estate on her Instagram page,@thelilyjang. She also has a background in TV news and hosts a podcast.
12. Caroline Harper Knapp
Caroline Harper Knapp has 2.6K followers on YouTube, 86K on Facebook, and 84.1K on Instagram. She founded House of Harper, a lifestyle blog focused on fashion, beauty, and motherhood. She also has a background in marketing and public relations.
13. Mariana Cano
Mariana Cano, the owner of Yo Mariana, has 10k Instagram followers and runs a Houston bilingual lifestyle blog. Mariana blogs about lifestyle, beauty, fashion, and travel.
14. Carrie Colbert
Carrie Colbert has 83.5K Instagram followers. She is a creative consultant, speaker, and founder of CarrieColbert.com, a lifestyle blog covering fashion, beauty, and color.
15. Honey We’re Home
Megan is one of the top influencers with a massive following on both Instagram with 89.3k followers and Facebook with 65k followers. She blogs about fashion, beauty, and home decor, providing inspiration and helpful tips at Honey We’re Home.
16. Houston Family Magazine
Houston Family Magazine has 24K followers on Facebook and 4.5K followers on Instagram. The publication focuses on parenting and family life in the Houston area.
17. It’s Not Hou It’s Me
It’s Not Hou It’s Me has 5.7K followers on Facebook, 2.4K followers on Twitter, and 56.9K followers on Instagram. It’s Not Hou It’s Me is a go-to blog for Houston residents to discover the latest and greatest places in the city,
18. The Houston Foodie
The Houston Foodie has 37.7K TikTok followers and 50K Instagram followers. The Houston Foodie Instagram account is dedicated to exploring the best of the Houston food scene, including restaurants, bars, and coffee shops.
19. Elly Brown
With over 106K followers on Instagram, 1K on Twitter, and 3.7K on Facebook, Elly Brown has established herself as a trusted source for fashion, beauty, and lifestyle advice. Her website, Uptown With Elly Brown, shares personal stories, style tips, and travel guides that inspire readers to live their best lives.
20. Houston on the Cheap
Houston on the Cheap has 89K followers on Facebook and 22K followers on Instagram. The frugal site is focused on finding and sharing free and affordable events, activities, and deals in Houston.
21. Chef J.
Chef J. runs the Instagram account, @FoodKreationz and has 44.4k followers. He is a private chef and travel chef who has dreams of becoming a sommelier. With over 8 million views, Chef J. is known for his delicious food creations and culinary skills.
22. Ashley Lastovica
Ashley, from Fancy Ashley, has 92k followers on Instagram and 23.1k followers on Facebook. She writes about various topics on her blog, including fashion, beauty, lifestyle, and motherhood.
23. Roz Pactor
Roz Pactor owns MyRedGlasses, with 16.9k Instagram followers and 1.9k Facebook followers. It is a lifestyle blog that covers fashion, beauty, and home decor.
24. Roselyn Weaver
Roselyn Weaver is a popular influencer with a large social media following of 104K on Instagram. She shares her style, beauty tips, travel, and motherhood experiences on her blog and social media.
If you’re a foodie in Houston, you don’t want to miss out on the Fooodeelicious Instagram account run by Duc. With 71k followers, this account is dedicated to finding the best eats in Houston, from hidden gems to popular restaurants. Duc takes his followers on a culinary journey, showcasing diverse cuisines and providing honest and informative reviews. Whether you’re a local or just visiting Houston, this account is a must-follow for any food lover.
26. It’s Samamazing
Samantha, a Houston Influencer and digital creator, has 25K followers on her Instagram account @itssamazing. She creates content related to fashion, food, and lifestyle and is a corporate girl and bride-to-be. Samantha is also a former NFL cheerleader.
27. Lynne Gabriel
Lynne Gabriel has 19.1k Twitter followers and 52k Instagram followers. She writes about fashion and Houston lifestyle topics on her site,
28. Lyndsey Zorich
Lyndsey Zorich is a Houston-based top influencer with over 61K followers on Instagram. Her followers turn to her for inspiration on lifestyle, including fashion, beauty, and home decor. Lyndsey also runs the website Only On The Avenue, where she curates a collection of stylish clothing and accessories.
29. Mariah Moon
Mariah Moon, the owner of the blog The Simple Parent, a Houston mom blog, has 21k followers on Instagram and 16k followers on Facebook. Her blog simplifies parenting through tips, tricks, and advice on family life, recipes, and crafts.
30. Robert Roach
Robert Roach has an impressive following of 173k on Instagram, and his website Roaming Robert, is about his passion for travel. With pictures showcasing his daily life and adventures, Robert’s blog is filled with stories of his travels to 77 countries. As a pilot, he has been able to explore the world and share his experiences, from skydiving in Hawaii to bungee jumping in New Zealand, and his exciting journey continues to inspire his followers.
31. Joy Green
With 138k Instagram followers on @joyfullygreen, Joy Green shares simple joys through decor, fashion, and travel. She also runs a renovation account called @joyfullygreenhome, providing unique ideas and transitional decor inspiration. Follow along as she renovates a 90s home in Houston.
Tasfia, a Houston influencer focusing on beauty and style, has a following of 126k on her Instagram account @styleandlatte. Despite her height of only 4’10”, she exudes confidence and passion for fashion, evident in her website’s engaging content about skincare and beauty. For Tasfia, fashion is about following the latest trends and expressing oneself, and creating a personal style. Her Instagram feed is a treasure trove of outfit ideas and styling tips that inspire her followers to embrace their unique fashion sense.
33. The Bucket List Latina
Ana, also known as @thebucketlistlatina, has 102K Instagram followers and 60k TikTok followers. As a Latina travel blogger, Ana inspires her followers to explore new destinations and hidden gems in Texas and beyond. Her colorful Instagram feed ignites your wanderlust and gives you fantastic travel ideas. Make sure to check out her page for some travel inspiration!
Houston is home to a diverse and talented community of bloggers and influencers dedicated to sharing their love of the city with the world. From foodies to fashionistas, these individuals offer knowledge and inspiration to enhance any Houston experience. Whether you’re a lifelong resident or a first-time visitor, following these influencers is a great way to stay connected to all the exciting things happening in this vibrant city. So what are you waiting for? Start exploring and get ready to discover all the amazing things Houston has to offer!
Rachel K. Belkin, M.Ed is an Austin, Texas writer, creator, educator, speaker, and entrepreneur. She enjoys travel and spent time studying abroad in both Spain and Costa Rica. She contributes to her websites rachelkbelkin.com and probetheglobe.com, HuffPost, AP, NewsBreak, Matador Network, Hometalk, and more. She has been featured on KXAN, Studio 512, Fox 7 Austin, CBS Austin, and other news and media outlets.